Recently, SIM opened its El Segundo, Calif., doors to host an open house and book signing for HOT ROD Magazine: All the Covers, which features more than 850 covers from the magazine's history since January 1948. With hundreds of industry executives and influencers in Southern California last week for the MPMC Media Trade Conference, HOT ROD Magazine drew more than 550 people to the event and raised $3,870 for SEMA Cares, whose emphasis is to support Childhelp and Victory Junction Gang Camp.
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