Making Sustainabilty Stick: Kevin Wilhelm at TEDxTheEvergreenStateCollege

How to Make Sustainability Stick At Your Organization
 
Implementing sustainability is tough; getting it to last is even more difficult. Kevin Wilhelm's talk will help you learn not only what to do, but also the keys to behavior change that will provide you with the tools and techniques for engaging the head, the heart and the hands of the people within your organization.

Kevin Wilhelm is one of the world's preeminent business consultants in the field of sustainability and climate change. He is the CEO of Sustainable Business Consulting, a Seattle-based consulting firm focused on demonstrating the bottom-line business benefits of sustainability and then leading companies through successful implementation. Kevin brings nearly two decades of experience working with businesses ranging from Fortune 500 multinationals to medium-sized businesses. His clients include Nordstrom, REI, The North Face, Alaska Airlines, Redbox, Expeditors, Drugstore.com, Puget Sound Energy and more than 75 others.
Previously he wrote the acclaimed Return on Sustainability: How Business Can Increase Profitability and Address Climate Change in an Uncertain Economy, and he is a professor at the Bainbridge Graduate Institute, where he teaches various courses on sustainable business.

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)