The Beauty of Selfishness | Sid Efromovich | TEDxNewYorkSalon

This talk was given at a local TEDx event, produced independently of the TED Conferences. In this talk, Sid introduces us crowd to the concept of Memetic Engineering, and offers two examples of how altering some memes can produce greater well-being as he explores three themes: Altruism, Selflessness and Selfishness

Sid has delivered talks, classes and workshops since 2003 in three different continents.

He holds an MBA from Purdue University & from Leibniz Universitãt and a BA from Boston University, where he received the highest leadership award in his graduating class.

He is the founder of I Embrace You, an award winning community building non-profit in Boston, in operation since 2005.

About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)