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A creative process in real time: Massimo Sirelli at TEDxCrocetta

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Massimo Sirelli was born in 1981 in Catanzaro. During his youth, he approached the visual arts through graffiti and street art. In 2003 he graduated from the IED of Turin in digital and virtual design and he worked for a few years as a freelancer for prestigious advertising projects of important national and international brands Ferrero, Seven, Fiat, Rai Trade, Bakeca.it, Sorin Biomedica, etc.). Massimo is the Art Director and Founder of Dimomedia - the creative laboratory focused on graphics, communication and multimedia design and his works have been published in important
books of graphic design. Since 2008 he is a professor of editorial graphics, portfolio and other courses on graphic design and multimedia at the Istituto Europeo di Design di Torino.


In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
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