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Turkey in Times Square 2010 Ad # 1

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This summer Turkey is taking Times Square by storm, making a major push for tourism in New York City with two months of video images of Turkey from July 8-September 1, 2010 as well as New Year's Eve. Turkey's videos are the first to appear on the new Sony/News Corporation 30 x 40 foot screen with the latest in big screen technology located at 43rd Street facing north.

The dynamic images range from fascinating, upscale experiences in Istanbul to millennia-old ruins and spectacular natural wonders throughout the country, showcasing Turkey as an eclectic destination with exciting cities, amazing historical landmarks and an attractive blend of tradition and modernity.

The Times Square ads will be shown 18 hours each day from 7AM until 7PM and 8PM until 2AM to approximately 1.6 million New Yorkers and Times Square visitors from around the world. Appearing in 8 minute segments each hour, Turkey's is the largest advertising campaign on this screen, with 16,000 commercial exposures over eight weeks. The displays direct onlookers to the destination's www.goturkey.com website for more information. They can also be viewed via web cam.

For information call 1-877-FOR-TURKEY or contact the Turkish Culture and Tourist Offices in New York at 212-687-2194 or in Washington, D.C., at 202-612-6800, or in Los Angeles at 323-937-8066 and visit their Web sites at www.goturkey.com or www.tourismturkey.org
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