Urban Technologies: Get more from human emotions: Daniele Quercia at TEDxBarcelona

How can we change architecture to design more for the people and less for the architects? Daniele Quercia presents crowd-based solutions with which urban planners can get valuable information about what kind of urban design is attractive to the people. This leads to GPS systems that show you the "most beautiful" path to your destination and to indicators about the beauty of a city.

Daniele Quercia is a social media researcher at Yahoo Labs in Barcelona. He is interested in the relationship between online and offline worlds and his work has been focusing in the areas of data mining, computational social science, and urban informatics. He was Horizon senior researcher at The Computer Laboratory of the University of Cambridge and, before that, Postdoctoral Associate at the Massachusetts Institute of Technology. During his PhD at UC London, he was a Microsoft Research PhD Scholar and his thesis was nominated for BCS Best British PhD dissertation in Computer Science.

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)