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The Torch Principle / Light up your mind / Empower your Creativity

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Are you facing personal or professional challenges that require original and innovative solutions? Are you tired of the typical solutions that don’t produce lasting results? Would you like to find a better balance between your creative and your analytical muscles in order to empower your career, health and well-being?
The Torch principle is a unique book + online platform ( ) that empowers your creative muscles and helps you generate original solutions to your personal & professional challenges.
We all have challenges, personal and professional. Typical solutions often don’t last. They can’t adapt to the complexity of the situation or are ineffective against the competition. That’s why you need truly innovative and original solutions. You need to diverge strongly before you converge onto those solutions. To diverge strongly you need strong creative muscles. The Torch Principle gives you exercises to train your creative muscles and the tools to produce ideas and solutions that can overcome complexity and competition. Solutions that last.
• Learn multisensory brainstorming techniques.
• Generate unique solutions to your personal & professional challenges.
• Reach a better balance between your analytical & your creative muscles.
• Empower your career, health & well-being through creative thinking.
• Get access to an online platform ( ) with videos, tools
and graphics that help you visualize & understand the content as well as
exercise your creative muscles.
THE AUTHOR
Javier ideami is a multidisciplinary creative director, artist, engineer and entrepreneur. Javier is the founder of Ideami Studios and many other ventures all around the world, from Silicon Valley to the jungles of Bali. He has spoken at prestigious institutions, from Stanford University and UC Berkeley in California, to the United Nations FAO Headquarters, the financial center of London, the faculty of architecture of the University of Rome, the international cultural diplomacy conference in Berlin and many others. He has received awards in areas as diverse as software engineering, photography, film-making, music, tech installations, etc. His central web is at ideami.com
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