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Harnessing value of rural India: Ajay Chaturvedi at TEDxAUCollege

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Honored by the World Economic Forum as a Young Global Leader, Ajay Chaturvedi, is an ex-Citi where he served in Strategy and Sales positions in Cards and Consumer banking verticals. Ajay truly believes in the power of cost effective innovation on all aspects that will lead to value creation across the world, especially in India and supports the Socio-capitalistic business models as the drivers of inclusive growth.

Ajay is founder and chairman of HarVa, that among other initiatives also is the first all-women rural business process outsourcing (BPO) in the world. The rural BPOs were started in states that are not considered very liberal. HarVa stands for Harnessing Value of Rural India and focuses on grassroots-up value creation by creating producers. Ajay believes this is the future of business models. The idea is to open up 80% of the market to become a producers economy. He wants to raise overall income levels, which ends up benefiting all.

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
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